Description
Description
What is a Pre-Chemical Hair Treatment?
Why is it important to do a pre-chemical treatment?
Now that you have a general idea of what a pre-chemical hair treatment is, let's understand why this step is so important. This procedure is especially recommended for people who are about to undergo a chemical treatment, as its main objective is to strengthen and prepare the hair fiber to receive potentially aggressive substances.
In this sense, we can list at least three key benefits of pre-chemical treatments:
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Greater resistance of the hair fiber, which will be exposed to chemical agents;
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Increase in diameter and mass of the hair shaft;
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Prevention of chemical breakage and damage to elasticity.
Therefore, for clients who want to avoid brittle hair and fear chemical breakage—when strands fall out after overly aggressive treatments—the best option is to invest in a pre-chemical treatment that rebuilds and strengthens the hair, ensuring incredible, longer-lasting results.
The Pre-Chemical Kit Includes:
Excellence Acidifier
Main Active Ingredients:
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Lactic acid
Thanks to their multiple functions (hydration, pH regulation, humectant, antimicrobial agent), lactic acid and lactates are ideal base ingredients in cosmetic products. Among its benefits for hair, lactic acid regulates pH, reduces frizz, and smooths strands. When heated, it can fill open spaces in the hair cuticle—common in chemically damaged hair. It also increases hair mass, leading to fiber restructuring and altering the ionic charge of hair molecules, making them stronger and shinier.
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Murumuru Butter
Murumuru butter helps restore hair's elasticity by providing deep hydration. It improves flexibility and strength while protecting hair from environmental damage. Its antioxidant, antibacterial, anti-inflammatory, and anti-allergy properties help prevent breakage.
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Castor oil
Extracted from selected seeds of the Ricinus communis plant, which contain 45–55% oil. Due to its anti-inflammatory and moisturizing properties, castor oil is effective for treating dandruff (seborrheic dermatitis) and flaking. It also strengthens the scalp and promotes hair growth.
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Coconut oil
Its emollient properties make coconut oil a popular choice in cosmetics. It moisturizes and softens hair, prevents protein loss from the hair shaft, and helps retain moisture, leaving hair hydrated for longer.
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D-Panthenol
D-Panthenol is a vitamin known as provitamin B5. Naturally present in our skin and hair, it is essential for health, healing, and softness. Products with D-Panthenol offer deep hydration, anti-inflammatory action, and leave hair super soft, frizz-free, and free of split ends.
Excellence Mask
Main Active Ingredients:
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Lactic Acid: For hydration, pH regulation and antimicrobial benefits.
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D-Panthenol: Provitamin B5 for hydration, softness and anti-frizz effect.
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Coconut Oil: For emollience, hydration and protection.
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Shea Butter: Softens and moisturizes dry and brittle hair (especially afro hair). It also creates a protective layer against UV rays, ideal for color-treated or chemically treated hair.
Hydrolyzed Keratin
What is Hydrolyzed Keratin?
Hydrolyzed keratin is a processed version of keratin in which the molecules are broken down into smaller particles, allowing for greater penetration into the hair fiber. It is obtained from natural sources such as wool, feathers, and hair, and is widely used in treatments to repair and strengthen damaged hair.
Benefits of Hydrolyzed Keratin:
✔️ Repairs damaged hair: Fills in weakened areas of the hair fiber.
✔️ Strengthens and reduces breakage: Increases resistance to external aggressions.
✔️ Deep hydration: Retains moisture, preventing dryness.
✔️ Provides shine and softness: Seals the cuticle, reduces frizz and makes styling easier.
✔️ Protects against heat and chemicals: Forms a protective barrier.
✔️ Promotes straightening: In treatments such as Hair Liss Perfect, it enhances and prolongs the effects of straightening.
How to Use Hydrolyzed Keratin:
🔹 In masks and treatments: Add to hair products to enhance repair.
🔹 In straightening treatments: As a complement for longer-lasting smoothness.
🔹 In leave-in products: For daily protection and strengthening.
